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Not Your Average Product Marketing Video

February 1, 2012

Last month we were approached with a project that let us flex our creative prowess. On The Fly, a high-end men’s store based in SF, was looking to push the envelope and develop product driven videos that keep them on the cutting edge in the online retail world. Rather than the standard “look at all these great features” approach they wanted to show prospective customers how to properly use and integrate each item into their daily life.

The result: Sales without selling.

Client: On The Fly
Project: Mencyclopaedia Video Series

Client: On The Fly
Project: Mencyclopaedia Series

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